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M6+ Exclusive

M6 Publicité offers advertisers a premium advertising environment designed to stand out positively with the M6+ audience.

Take over all M6+ IPTV pre-rolls for 2 hours during the peak viewing slot (9:00 PM – 10:59 PM).
Format available every day except Thursday.

Availability:

Direct campaign CTV

Spot structure
  1. Contextualized Pre-Spot
    A static image format introducing the advertising concept to viewers. The objective is to highlight that the advertiser is “offering” viewers a more premium advertising experience with reduced ad pressure.
  2. Advertiser Spot annonceur

    The pre-spot production is managed by M6 Publicité..

    Format structure : Image highlighting the product or service featured in the advertiser’s spot + advertiser logo + introductory text

    Text example : « “With Lacoste, enjoy a reduced commercial break.” (The bolded wording is mandatory on the creative.) 

    Display duration : 5sec

    Deadline for receiving technical assets: 10 business days before the project goes live

    Deliverables: All graphic assets in high definition, along with all information required to create the background (brief, logos, fonts, text messages, etc.)

    • Visual : 1920x1080 in .jpg format or .psd format (with separated layers/elements)
    • Fonts: .otf or .ttf format
    • Creative Brief
    • Spot : 1920x1080 video following the video technical specifications
    • Technical assets deadline : 10 business days before the project goes live