# Direct Video

##### **General Information**

- **Adserver used:** MRM Freewheel
- **Deadline for Receiving Technical Assets**: up to **5 business days** before campaign launch
- **Mandatory Clearance Procedure Before Broadcast:** All advertising films broadcast on the M6 Group’s Audiovisual Media Services on Demand (SMAd) must undergo the ARPP clearance procedure prior to airing. For more information: [ww.arpp.org](https://www.arpp.org)
- Asset Delivery: : **NOMALAB only for the <span style="text-decoration: underline;">VOL</span> part** : free of charge : [https://m6unlimiteddigital.nomalab.com/](https://m6unlimiteddigital.nomalab.com/) &gt; [Follow the tutorial](https://cloud.m6.fr/index.php/s/GrcS1HK0mkeCPfV)
- **Language** : Please include subtitles for any non-French voiceover.

##### **Accepted Tracking Types**

<table border="1" id="bkmrk-web---desktop%2Fwebmob"><colgroup><col></col><col></col><col></col></colgroup><thead><tr><td>**WEB - Desktop/Webmobile**</td><td>**InApp - Application IOS / Android**</td><td>**CTV**</td></tr></thead><tbody><tr><td>VPAID / VAST / PCC</td><td>VAST / PCC</td><td>Pixel only</td></tr></tbody></table>

##### **Required Video Specifications**

<table border="1" id="bkmrk-vid%C3%A9o-mpeg-4-extensi"><colgroup><col></col><col></col></colgroup><tbody><tr><td>Video Format</td><td>MPEG-4 (.mp4 extension)</td></tr><tr><td>Codec</td><td>H.264/AVC</td></tr><tr><td>Resolution</td><td>1920x1080</td></tr><tr><td>Aspect Ratio</td><td>16/9</td></tr><tr><td>Multiplexing</td><td>Program Stream</td></tr><tr><td>Bitrate</td><td>15 Mbps</td></tr><tr><td>Frame Rate / Scan Type</td><td>25 fps / Progressive</td></tr></tbody></table>

##### **Required Audio Specifications**

<table border="1" id="bkmrk-codec-aac-channel-st"><colgroup><col></col><col></col></colgroup><tbody><tr><td>Codec</td><td>AAC</td></tr><tr><td>Channel</td><td>Stereo</td></tr><tr><td>Sampling Rate</td><td>48Khz</td></tr><tr><td>Bitrate</td><td>&gt;=128Kbps</td></tr><tr><td>Loudness Standard</td><td>EBU R128</td></tr><tr><td>Programme Loudness</td><td>-23LUFS ±0.5 LU</td></tr><tr><td>Maximum True Peak Level</td><td>−1 dBTP</td></tr></tbody></table>

Reference document audio standard recommendations: [CST RT 040 TV v1.2 2016](https://cst.fr/wp-content/uploads/2014/02/CST-RT-040-TV-2016-Pad_Fichiers_editeurs.pdf)

Audio technical specification document: [EBU R128](https://tech.ebu.ch/docs/r/r128s1.pdf)

<p class="callout success">**ARPP approval with mandatory Pub ID required. The ARPP certificate confirming approval for broadcast must be provided.**</p>


#### **Détails VAST / VPAID Redirect Details** 

<p class="callout warning">IAS VPAID (compatible only on Desktop / Web Mobile). **No blocking mode**</p>

<u>Resolution / Bitrate variants required within the VAST/VPAID</u>

- 640x360 / 800 Kbps
- 720x404 / 1,2 Mbps
- 960 x 540 / 2,1 Mbps
- 1280x720 / 3,15 Mbps