Direct Video
General Information
- Adserver used: MRM Freewheel
- Deadline for Receiving Technical Assets: up to 5 business days before campaign launch
- Mandatory Clearance Procedure Before Broadcast: All advertising films broadcast on the M6 Group’s Audiovisual Media Services on Demand (SMAd) must undergo the ARPP clearance procedure prior to airing. For more information: ww.arpp.org
- Asset Delivery: : NOMALAB only for the VOL part : free of charge : https://m6unlimiteddigital.nomalab.com/ > Follow the tutorial
- Language : Please include subtitles for any non-French voiceover.
Accepted Tracking Types
| WEB - Desktop/Webmobile | InApp - Application IOS / Android | CTV |
| VPAID / VAST / PCC | VAST / PCC | Pixel only |
Required Video Specifications
| Video Format | MPEG-4 (.mp4 extension) |
| Codec | H.264/AVC |
| Resolution | 1920x1080 |
| Aspect Ratio | 16/9 |
| Multiplexing | Program Stream |
| Bitrate | 15 Mbps |
| Frame Rate / Scan Type | 25 fps / Progressive |
Required Audio Specifications
| Codec | AAC |
| Channel | Stereo |
| Sampling Rate | 48Khz |
| Bitrate | >=128Kbps |
| Loudness Standard | EBU R128 |
| Programme Loudness | -23LUFS ±0.5 LU |
| Maximum True Peak Level | −1 dBTP |
Reference document audio standard recommendations: CST RT 040 TV v1.2 2016
Audio technical specification document: EBU R128
ARPP approval with mandatory Pub ID required. The ARPP certificate confirming approval for broadcast must be provided.
Détails VAST / VPAID Redirect Details
IAS VPAID (compatible only on Desktop / Web Mobile). No blocking mode
Resolution / Bitrate variants required within the VAST/VPAID
- 640x360 / 800 Kbps
- 720x404 / 1,2 Mbps
- 960 x 540 / 2,1 Mbps
- 1280x720 / 3,15 Mbps